All work

Muhammad Umaid

A dark, AI-focused personal brand site for a developer who builds websites and AI systems, designed to turn visitors into booked calls.

Personal brand website
Muhammad Umaid home page on a MacBook
Muhammad Umaid on an iPhone

Hover a screen to scroll the page

Overview

The original site had a strong look, but it leaned on a stack of add-on plugins and its message undersold the AI work. I kept the design that people already recognised, rebuilt it natively in Elementor, rewrote the copy around websites and AI, and added an interactive hero, a scroll-driven explainer and a full portfolio system.

Client
Muhammad Umaid
Industry
Web development and AI
Year
2026

Built for every screen

The same site, laid out for each screen. Drag the edge of the window or pick a device. Hover the screen to scroll the whole page.

muhammadumaid.com
Muhammad Umaid on desktop
Muhammad Umaid on tablet
Muhammad Umaid on phone

1440 pxDesktop layout

On real devices

Muhammad Umaid on an iPad
Muhammad Umaid on a MacBook
Muhammad Umaid on an iPhone

The challenge

The site had a look people already recognised, but it leaned on a stack of add-on plugins for a handful of effects, its message only talked about websites, and its first screen gave visitors nothing to remember.

  • Heavy plugin stack

    Three add-on packs and several utility plugins loaded on every page for a handful of effects.

  • Undersold AI work

    The copy talked about websites only, while the business had grown into AI assistants and automation.

  • A forgettable first screen

    The hero looked clean but gave visitors nothing to interact with or remember.

  • Uneven rhythm

    Section spacing varied from screen to screen, so the page felt longer than it was.

The goal

Position the brand clearly as websites plus AI, keep the look that already worked, and make the site faster and lighter, so every section moves a visitor toward booking a call.

What I did

  1. Rebuilt every effect they provided natively in Elementor, so the same look runs on far fewer scripts.

    Removed six add-on plugins
  2. Every section now speaks to websites and AI systems that win clients, not just websites.

    Rewrote the copy around AI
  3. A hero visitors can spin, light with the cursor and fire arcs from, drawn in real time.

    Built an interactive WebGL globe
  4. A scroll-driven section that shows how visitors become booked calls, one stage at a time.

    Designed the Conversion Engine
  5. A Projects system in WordPress: add a project once and it appears in the grid and gets its own case study.

    Created the portfolio and case studies
  6. One section per screen on desktop, a steady rhythm on mobile, and lighter pages throughout.

    Tuned spacing, mobile and speed

Brand

A bold M mark that holds up at favicon size and reads clearly on the dark theme.

Cyan#29FFF2
Black#000000
Mist#C2D1D7
Headings

Aa

Bricolage Grotesque

Body text

Aa

Bricolage Grotesque

The pages

Pick a page, then scroll inside the window to explore it from top to bottom.

muhammadumaid.com
Home page, full length
Portfolio page, full length
Scroll inside

Results

Lighter, native build

The same effects now run on Elementor alone, with far fewer scripts on each page.

Clear positioning

Every section now speaks to websites and AI systems that win clients.

A hero people remember

Visitors can spin the globe, light it with the cursor and fire arcs between cities.

Consistent flow

One section per screen on desktop and a steady rhythm on mobile.

The stack

The tools behind the build, and what each one does on the site.

  • WordPressContent management, so the team edits pages and products themselves.
  • ElementorVisual page layouts the team can edit themselves.
  • GSAPScroll-driven motion and interactions.
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